Guest Speaker
![IMG_1295](https://static.wixstatic.com/media/de5db3_6ad0e3bdba044a92b820168eded0011d~mv2.jpg/v1/fill/w_980,h_469,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_6ad0e3bdba044a92b820168eded0011d~mv2.jpg)
![IMG_1302](https://static.wixstatic.com/media/de5db3_7e51ff5144a047baa99aa2e517340206~mv2_d_4032_3024_s_4_2.jpg/v1/fill/w_980,h_735,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_7e51ff5144a047baa99aa2e517340206~mv2_d_4032_3024_s_4_2.jpg)
![IMG_1301](https://static.wixstatic.com/media/de5db3_7f877e0d628c4b63ba2313d44e50cc59~mv2_d_4032_3024_s_4_2.jpg/v1/fill/w_980,h_735,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_7f877e0d628c4b63ba2313d44e50cc59~mv2_d_4032_3024_s_4_2.jpg)
![IMG_1295](https://static.wixstatic.com/media/de5db3_6ad0e3bdba044a92b820168eded0011d~mv2.jpg/v1/fill/w_980,h_469,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_6ad0e3bdba044a92b820168eded0011d~mv2.jpg)
Business Seminar
For Osaka Innovation Hub: Expanding startup businesses in Singapore
Sep 2018
20 startup entrepreneurs and students from Osaka Innovation Hub visited WASABI Creation as part of their one week study tour in Singapore. Tong (Founder, CEO), together with Yuta Morita (Intern, SMU MBA student) conducted a seminar for the group on how they can expand their businesses from Japan to Singapore. They covered topics such as incorporation in Singapore, Singapore's demographic, consumer behaviour, influencer marketing, popup store marketing, etc. The participants were very interested in these topics and asked many questions such as "What are the common difficulties and errors Japanese companies have when doing business in Singapore." Tong was glad to have shared his experiences and expertise in these areas.
![BCXUE0372](https://static.wixstatic.com/media/de5db3_873b50b940d0414ea846a3b083bfdb1e~mv2.jpg/v1/fill/w_980,h_516,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_873b50b940d0414ea846a3b083bfdb1e~mv2.jpg)
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Japanese Lessons
For foreign domestic workers & caretakers
Sep 2018
WASABI Creation was requested by a nursing training school to conduct Japanese lessons to its students comprising of foreign domestic workers and caretakers. The students are attending the school to step up their skills in nursing care for the elderly. As Japan is seriously facing the hit of aging population, and lack of manpower in providing care to the elderly, they have opened up working opportunities in Japan to foreign caretakers.
In view of this, these foreign domestic workers are trying out learning Japanese to equip themselves with the language skill that will enable them to work in Japan in the future.
![IMG_E9926](https://static.wixstatic.com/media/de5db3_68182fb110824dd1847ba4cd2fd85698~mv2.jpg/v1/fill/w_980,h_533,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_68182fb110824dd1847ba4cd2fd85698~mv2.jpg)
![IMG_E9923](https://static.wixstatic.com/media/de5db3_0ec42d0acdc5405e98f57357641095ec~mv2.jpg/v1/fill/w_980,h_735,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_0ec42d0acdc5405e98f57357641095ec~mv2.jpg)
![IMG_E9917](https://static.wixstatic.com/media/de5db3_8d398b3077494aef90ea457caf802f5b~mv2.jpg/v1/fill/w_980,h_735,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_8d398b3077494aef90ea457caf802f5b~mv2.jpg)
![IMG_E9926](https://static.wixstatic.com/media/de5db3_68182fb110824dd1847ba4cd2fd85698~mv2.jpg/v1/fill/w_980,h_533,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_68182fb110824dd1847ba4cd2fd85698~mv2.jpg)
Guest Speaker
Seminar to Ryokoku University: How Singapore's policies have shaped a multiracial and international society.
2 Sep 2018
A group of 40 students from Ryokoku University, Japan visited WASABI Creation as part of their educational tour in Vietnam and Singapore. WASABI Creation founder, Tong conducted a seminar on Singapore policies that have shaped the country's multiracialism, and built an international society.
More and more Japanese companies realise the need to venture overseas market as its domestic market continue to string due to aging population and depopulation, however there is a lack of talent within Japan who has the experience, skills, and know-how to bring business across boarders. We hope the seminar will be able to share with the students some ideas and tips on how to be a global talent.
![NWPS0123](https://static.wixstatic.com/media/de5db3_99d4e7c294dd47b09e88e669fa9a4bb9~mv2.jpg/v1/fill/w_720,h_720,al_c,q_85,enc_auto/de5db3_99d4e7c294dd47b09e88e669fa9a4bb9~mv2.jpg)
![NWAYE9302](https://static.wixstatic.com/media/de5db3_074820ecb1d744c2a41fc22d5dac9352~mv2.jpg/v1/fill/w_720,h_480,al_c,q_80,enc_auto/de5db3_074820ecb1d744c2a41fc22d5dac9352~mv2.jpg)
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![NWPS0123](https://static.wixstatic.com/media/de5db3_99d4e7c294dd47b09e88e669fa9a4bb9~mv2.jpg/v1/fill/w_720,h_720,al_c,q_85,enc_auto/de5db3_99d4e7c294dd47b09e88e669fa9a4bb9~mv2.jpg)
Guest Speaker
Seminars to Business Schools in Delhi, India
Aug 2018
WASABI Creation was invited by our partner, Intraversity in Delhi, to conduct talks to students of various business and management colleges in India. Over the week, we visited and met students from Jaipuria School of Business, JK Business School, Institute of Technology And Sciences, and Accurate Institute of Management & Technology. We shared with the students about our business, market trends in Japan and Singapore, and answered the students' questions on entrepreneurship.
WASABI Creation is also in talks with the schools to work with our partner in bringing students to Singapore for educational tour and internship.
![7131d657-3643-46b0-9867-69277a039a08](https://static.wixstatic.com/media/de5db3_49943fcfc22b4d73b242756951997e19~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_49943fcfc22b4d73b242756951997e19~mv2.jpg)
![5e9d6cde-0b03-44cb-8763-1cd961b797d8](https://static.wixstatic.com/media/de5db3_d7bd2c4fc9514964bc14df78b4deb8d3~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_d7bd2c4fc9514964bc14df78b4deb8d3~mv2.jpg)
![a7facb39-8ac7-48a1-aa95-b27b1fceac64](https://static.wixstatic.com/media/de5db3_8f89ed23a1354ec5bbd8417909300195~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_8f89ed23a1354ec5bbd8417909300195~mv2.jpg)
![7131d657-3643-46b0-9867-69277a039a08](https://static.wixstatic.com/media/de5db3_49943fcfc22b4d73b242756951997e19~mv2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_49943fcfc22b4d73b242756951997e19~mv2.jpg)
Guest Speaker
"How SMU MBA Students can prepare themselves in working with the Japanese?"
6th Jul 2018
The Founder of WASABI Creation, Tong was invited by SMU MBA Class to speak at "Japanese Business Night". Tong shared about his experiences when he was working as a fresh graduate in Japan, and talked about Japanese business culture that is unique and special to non-Japanese people.
Tong also talked about basic Japanese business etiquette, such as exchanging business cards, and seating positions for Japanese business meetings. The MBA students shown great interest with many questions.
The event ended with a party serving Sushi for everyone.
![35102385_1959321234119279_4094798644362870784_n](https://static.wixstatic.com/media/de5db3_b662ba0efe464b2fa34871ceb534bcef~mv2.jpg/v1/fill/w_960,h_713,al_c,q_85,enc_auto/de5db3_b662ba0efe464b2fa34871ceb534bcef~mv2.jpg)
![34857263_1959321104119292_8305741412092084224_n](https://static.wixstatic.com/media/de5db3_1db8c89e08de45ab87d7eddbd9649038~mv2.jpg/v1/fill/w_960,h_720,al_c,q_85,enc_auto/de5db3_1db8c89e08de45ab87d7eddbd9649038~mv2.jpg)
![35058259_1959321097452626_3939024982310387712_n](https://static.wixstatic.com/media/de5db3_a391d247728c423eb1a715c8a2360ae4~mv2.jpg/v1/fill/w_960,h_720,al_c,q_85,enc_auto/de5db3_a391d247728c423eb1a715c8a2360ae4~mv2.jpg)
![35102385_1959321234119279_4094798644362870784_n](https://static.wixstatic.com/media/de5db3_b662ba0efe464b2fa34871ceb534bcef~mv2.jpg/v1/fill/w_960,h_713,al_c,q_85,enc_auto/de5db3_b662ba0efe464b2fa34871ceb534bcef~mv2.jpg)
Entrepreneurship Training Camp 2nd edition
"Partnership with SAI International College Bubhneshwar, India"
June 2018
WASABI Creation hosted 8 Indian students from SAI International College Bubhneshwar over 4 days for an intensive Entrepreneurship Training Camp at WASABI Creation's office. The students worked in groups of 2 on various topics such as coworking space business, India market entry, Japanese F&B market research, as well as overseas travel trends for India.
An extensive research in in these were done by the students, who also came up with creative proposals to implement new business into the fast growing market. Many presentations and discussions were held with the students to finalise the proposal.
At the end of the program, each student received a certificate of participation for their enthusiasm during the program.
![](https://static.wixstatic.com/media/de5db3_b44e8bfd9378483d8a8131de69dd2aab~mv2_d_4288_2848_s_4_2.jpg/v1/fill/w_980,h_651,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_b44e8bfd9378483d8a8131de69dd2aab~mv2_d_4288_2848_s_4_2.jpg)
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WASABI Consulting
"What can Japanese students do to become international professionals?"
16th Mar 2018
The Founder of WASABI Creation, Tong was contacted by a group of students from Tokyo University, who are interested to learn about doing business internationally, as they planned their self-funded trip to Malaysia and Singapore. A sharing session was conducted over web conference, where Tong answered questions from the students, shared his own experiences, and gave advises to the students what they can do to groom themselves into international professionals.
Here are the reviews and comments from the students.
WASABI Insight vol.10
Business in Japan~
"Japanese Business Culture & Manners"
1st Mar 2018
The Founder of WASABI Creation, Tong held a seminar sharing his experiences and insights on doing business in Japan, in particular on the topic of "Japanese Business Culture & Manners".
Tong shared from his own personal experience overs the years while he has been working in Japan, and doing business with Japanese companies. As he grew up and went through the education system in Singapore, knowing the language didn't seem to have prepared him enough to work in Japan as a fresh graduate. Tong talked about the episodes he had encountered all these years, and cover some of the basics about "Japanese Business Culture & Manner".
Topics:
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Japanese business culture 101, how are the Japanese thinking?
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Exchanging business cards
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Visiting & hosting a Japanese company
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Useful Japanese expressions for business
More information: Business in Japan~ "Japanese Business Culture & Manners"
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Guest Speaker
The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore)
Feb 2018
The Founder of WASABI Creation, Tong was invited by The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore) to share about WASABI Creation's business and its expertise in helping Japanese companies go global
Tong shared about his past, present, and future projects on how WASABI Creation is bridging Japan, Singapore, and the rest of Asia in terms on Business, Culture, and Tourism. In particular, Tong talked about his observation of how many Japanese companies are facing difficulty in presenting their products to the local markets overseas, and what could be so the solutions to better communicating with local consumers and making online connections for building relationships.
About CLAIR, Singapore
![sample3](https://static.wixstatic.com/media/de5db3_c0aed0c66e59413184153d77f2752fff~mv2_d_5472_3648_s_4_2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_c0aed0c66e59413184153d77f2752fff~mv2_d_5472_3648_s_4_2.jpg)
![IMG_E0249](https://static.wixstatic.com/media/de5db3_4e5dbbcb90cb4bc593e301b3e838607b~mv2_d_2576_1932_s_2.jpg/v1/fill/w_980,h_735,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_4e5dbbcb90cb4bc593e301b3e838607b~mv2_d_2576_1932_s_2.jpg)
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![sample3](https://static.wixstatic.com/media/de5db3_c0aed0c66e59413184153d77f2752fff~mv2_d_5472_3648_s_4_2.jpg/v1/fill/w_980,h_653,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/de5db3_c0aed0c66e59413184153d77f2752fff~mv2_d_5472_3648_s_4_2.jpg)
このデジタル社会で、消費者に影響力を与えるためには〜
消費者がとてつもない選択肢を持つ一方で、企業側は予算が限られている時、どのように“競合に差を付ける力”を習得できるのだろうか〜
2014年11月6日(木)
場所: ハブ シンガポール (The Hub Singapore)
![](https://static.wixstatic.com/media/de5db3_4df88c22ad0547f8bc23cad39c9aa051.jpeg/v1/fill/w_979,h_270,al_c,lg_1,q_80,enc_auto/de5db3_4df88c22ad0547f8bc23cad39c9aa051.jpeg)
日程:2014年11月6日(木)
時間:午後1830時~午後2130時
場所:Hub Singapore
113 Somerset Road, Singapore 238165
言語:英語
費用:$99
主催者:Hub Singapore
プログラム:
第1部:
新たな仲間との出会い 第1部では他の参加者の方と挨拶を交わした後、お互いに今までの経験を共有してもらいます。またこのセミナーが有意義なものとするための要点を明確にしましょう。
第2部:
フレームワークを学ぶ 第2部ではコミュニケーションや消費行動において多角化したターゲットを理解し、影響力を与えていくために必要不可欠となる様々な武器を学びます。
第3部:
実際に応用する 最後に実際に第2部で習ったテクニックをグループに分かれて習得しましょう。フレームワークを応用することで普段隠れていた視点を見つけ出すことが出来ます。
セッションを終えて:
今後のビジネスへと繋がる貴重なレッスンのあとは、新たなマーケティングの武器と素敵なご縁を持ち帰りましょう。
登壇者:Sush aka Sushobhan Mukherjee
20年間以上マーケティングにおいて市場調査からブランド経営まで多岐に渡ってトップレベルの戦略家の一人として名を世界に広める。パブリシス、ジェイ・ウォルター・トンプソン、R/GAなどの世界の名だたる企業とのクライアントとして持つ。また米企業のSapientNitroで前地域戦略リーダーを務める他、顧客満足度、プロダクトイノベーションやデジタルマーケティングを専門に事業進めるシンガポールを拠点とするナラティブテクノロジーのの共同創立者である。加えてモバイルマーケティング協会の顧問委員を務めるほか、ハブ シンガポールなどのアドバイザーとしても活躍している。
詳細をご希望の方は、ぜひウェブサイトをチェックして下さい。
![](https://static.wixstatic.com/media/de5db3_9b243289f6bb48c3a8f03f2d2481a657.png/v1/fill/w_213,h_213,al_c,lg_1,q_85,enc_auto/de5db3_9b243289f6bb48c3a8f03f2d2481a657.png)
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